Abstract:

We live in an age where space and time has been redefined by the pervasiveness of digital
technology. While digital technology has expanded the boundaries of space by exploring bits and
bytes as viable forms of real estate, in a similar way, it has abbreviated our concept of time by
re-defining it in terms of fragmented, non-linear, modular chunks, facilitating vast amounts of
information in moving quickly through cyberspace.
The revolutionary, mercurial manner in which digital technology has changed our perceptions and
expectations, eventually trickles down to the designer whose role is to solve visual problems that exist
within this new spatial paradigm. In fact, the designer plays a key role in dictating how information is
assimilated and experienced by the milieu at large.
In order to address the newly expanded space where various forms of multimedia dwell, the new
designer’s portfolio should exist in more than one form. One technology that is often overlooked in the
representation of the designer’s work in favor of web, CD, and DVD media is the portable document
format, commonly known as the PDF file. In this paper I am going to explore the redefined boundaries
of space, in relation to the state of multimedia, the new designer’s identity as defined by their portfolio
within the paradigm of this space, and the importance of the designer’s body of work, existing in